NOW U C ME. NOW U DON’T.
Somewhere between being seen and disappearing is where this hoodie makes its statement.
The Now U C Me – Eye of Horus Hoodie combines glitch-inspired typography with an ancient Egyptian symbol and a standout full-zip hood, all in a warm, fleece-lined 350 gsm fabric designed for comfort and everyday streetwear. The Eye of Horus brings an unmistakable Egyptian element to the design, connecting a modern visual concept with one of ancient Egypt’s most recognizable symbols.
But the design doesn’t stop at the print.
The full-length zipper runs from the hem all the way to the hood, allowing the hood to close completely around the face. On the back, the message says NOW U C ME. On the front, zip it all the way up, and the statement takes on a new meaning:
NOW U DON’T.
Modern expression. Ancient symbolism. One hoodie with two sides.
A Modern Expression of Egyptian Heritage
The Eye of Horus has long been associated with protection, well-being, and the power of the eye. Here, the ancient symbol is placed alongside glitch-inspired typography, creating a contrast between ancient Egyptian visual heritage and contemporary streetwear.
The result is intentionally bold, playful, and unmistakably modern.
The Face Off Concept
The oversized hood and full-length zipper are more than functional details—they are part of the design itself. Designed with a loose, boxy men's silhouette and dropped shoulders for a relaxed streetwear look.
Wear it open and let the back statement speak. Zip the hood all the way up and change the entire look while putting the concept into action.
What’s in It for You
- Oversized, boxy fit
- Full-length zipper from hem to hood
- Hood designed to zip completely up around the face
- 350 gsm extra-thick fleece-lined fabric
- Soft, substantial feel
- Eye of Horus design on the right chest
- Rubik Glitch typography
- Relaxed silhouette designed for everyday streetwear
- Available in three colours
Product Details
- Fit: Loose
-
Sizes: S–2XL
- Neckline: Hooded
- Sleeve Style: Drop Shoulder
- Sleeve Length: Long Sleeve
- Effect: Full-Length Zipper
- Fabric Weight: 350 gsm (10.3 oz)
- Thickness: Extra Thick
- Breathability: Moderate
- Seasons: Autumn / Winter / Spring
- Style: Basics / Casual / Street
- Print size and placement may vary slightly from what is shown in the product images.
- Designed in Canada · Made Globally · Worldwide Shipping
Material
57.4% Polyester, 36.8% Cotton, 5.8% Other Fibers
Care Instructions
- Machine wash at 30°C on a gentle cycle
- Do not bleach
- Tumble dry low
- Iron at low temperature; avoid ironing directly on the print
- Do not dry clean
| S | M | L | XL | 2XL | ||||||
| inch | cm | inch | cm | inch | cm | inch | cm | inch | cm | |
| Length | 24.02 | 61 | 24.80 | 63 | 25.59 | 65 | 26.18 | 66.5 | 26.77 | 68 |
| Shoulder | 27.36 | 69.5 | 28.35 | 72 | 29.33 | 74.5 | 30.31 | 77 | 31.30 | 79.5 |
| Chest | 27.95 | 71 | 28.94 | 73.5 | 29.92 | 76 | 30.91 | 78.5 | 31.89 | 81 |
| Sleeve length | 20.87 | 53 | 21.65 | 55 | 22.05 | 56 | 22.83 | 58 | 23.23 | 59 |
Each piece in the Global Edition is made to order through our global partners once your order is placed—reducing overproduction and ensuring each piece is created with purpose.
Please review the Size Guide to ensure your ideal fit.
Delivery times may vary based on the nearest fulfillment location.
